The evolution of digital financial services provides immense opportunities to deepen financial inclusion and expand access to the financial system for previously underserved groups. But, limited awareness and insufficient digital and financial literacy, impede the effective adoption and utilization of these digital financial services.

Moreover, women are disproportionately affected, lacking access to phones, digital literacy, and financial services compared to men. Our projects have revealed stark disparities: women often lack the skills to utilize phones and access banking services compared to men. Women from marginalized communities, such as rural areas or low-income households, face greater exclusion due to limited access to digital devices and lower digital literacy levels compared to men. Cultural beliefs and stereotypes often discourage women from learning about technology or seeking digital literacy training, reinforcing gender disparities in access to opportunities and economic empowerment.

We recognize the importance of addressing and managing the risk for underserved groups in this fast-paced digital financial environment. Through Rahat, we empower local communities to bridge the opportunity divide through targeted digital and financial literacy activities. We aim to address gender-specific challenges by advocating for gender-inclusive approaches, and fostering community engagement to promote women's participation in the digital economy, ultimately empowering them economically and socially.

By fostering strong connections and actively involving, empowering, and educating community representatives, beneficiaries, organizations, volunteers, and government bodies, we strive to create sustainable impacts and contribute significantly to the overall development of the communities we support.